- Likely CTR raises => Perhaps growing simply click-by way of charges and reducing the chance of your user ‘bouncing’ because they see a lot more information in regards to the page just before clicking through (You can find also the prospective to discourage users if the extra rich snippets https://wearethelist.com/story21500821/the-smart-trick-of-json-schema-primary-key-that-no-one-is-discussing