You're looking on the quarterly reviews. Revenue projections are powerful. Your product sales group is firing on all cylinders. The market is ripe for disruption. Then, the CIO walks in.   You talk to, "How immediately can we start a different, personalised client loyalty app? Our opponents are getting ground." https://felixtixly.blog-mall.com/40291736/your-most-important-competitive-edge-is-hiding-inside-your-server-room